Vodafone Ireland has emphasised that advancing the country’s digital communications infrastructure is essential for maintaining global competitiveness. Chief executive Sabrina Casalta addressed business leaders at the Cork Chamber Business Breakfast, framing digital readiness as a prerequisite for economic growth and business innovation.

Casalta, who took the helm of Vodafone Ireland in May, noted that robust networks and modern digital platforms underpin the efficiency, scalability, and resilience required by Irish enterprises. She drew on her experience leading Vodafone Italy, highlighting that countries with well-developed digital infrastructure attract investment, foster innovation, and enhance operational agility.

The speech also pointed to the broader role of connectivity in enabling artificial intelligence, cloud computing, and other emerging technologies that are transforming business operations. Casalta stressed that enterprises must prioritise infrastructure upgrades to ensure they can leverage digital tools effectively, particularly as Ireland positions itself as a hub for technology investment in Europe.

Vodafone Ireland plans to continue investing in network modernisation, expanding coverage, and enhancing service reliability. These efforts aim to support Irish businesses in accessing high-speed connectivity and advanced digital solutions, allowing companies to respond faster to market demands and remain competitive on a global scale.

Ireland’s policymakers are also encouraged to collaborate with industry to align on digital priorities, ensuring regulatory frameworks support innovation while addressing security and performance requirements. Casalta concluded by reiterating that without investment in digital infrastructure, Ireland risks falling behind in a rapidly evolving technological landscape.

Explore the full discussion and strategic insights from the Cork Chamber Business Breakfast by reading the complete story here.